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BuiltWith

Rating: 4.3/5
User Satisfaction: 82%
BuiltWith is a tool that analyzes the technology stack of websites so you can get competitive insights, build lead lists, and track market adoption of web technologies.

Overview

BuiltWith is a web-based technology profiler and competitive intelligence platform. It scans websites and reveals what tech they’re built with — CMS, eCommerce platform, web servers, analytics, frameworks, advertising tools and more. You can look up sites directly in the browser or via the API.

Understanding which technologies a website uses helps sales teams find prospects, marketers tailor outreach, developers compare stacks, and analysts track market adoption trends across millions of sites. BuiltWith supports lead generation, competitive analysis, and strategic decision-making.

Enter a URL or upload a list of domains to get detailed tech stack reports. You can filter results by technology, industry, location, or traffic. BuiltWith also offers browser extensions to quickly inspect live sites and APIs for automated workflows. 

Details

Tool Launch / Founded Date

2007

Best for

Sales & marketing teams, competitive researchers, digital agencies, developers, product strategists

Access Type

Freemium tech lookup + paid subscription plans

Licensing Model

Proprietary; commercial use included in paid plans

Feature

  • Reveals detailed tech stacks of websites (CMS, servers, frameworks, analytics, etc.). 
  • Database covering hundreds of millions of sites and thousands of tech categories. 
  • Lead generation tools to find companies using specific technologies.
  • Market analysis & technology adoption trends.
  • API access for automated lookups and CRM integration. 
  • Browser extensions for instant tech inspection.

Pricing Tables

Free Lookup
$0
  • Limited site tech lookup without export or list building.
Basic
$295/month
  • Entry-level access
  • Limited tech lookups / limits on data
  • Filters and exports
  • Lead generation tools
Pro
$495/month
  • Unlimited technologies
  • Unlimited reports & filters

Analytics

Traffic Analysis

Domain Rating
86
Organic Traffic
1.6M
Majority Users
United States

Visits Over Time

No visit data found.

Traffic Sources

No traffic data found.

Last Update Date: 2025-12-20

FAQ

Can I use BuiltWith for free? ▼
Yes — you can perform basic technology lookups for free, but exporting data and building lists requires a paid plan.
What insights can I get from BuiltWith? ▼
You can see a site’s CMS, hosting, analytics, eCommerce platform, scripts, advertising tech, and more.
Is BuiltWith accurate? ▼
It’s comprehensive but may miss very obscure or custom tech; treat it as a strong indicator rather than absolute.
Does BuiltWith integrate with CRMs? ▼
Yes — APIs and integrations allow syncing tech data with CRMs like Salesforce.
Who should use BuiltWith? ▼
Sales, marketing, web developers, analysts, and competitive intelligence professionals.

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