Mentionlytics is a web- and social-media monitoring platform that tracks online occasions where your brand, products, or competitors are mentioned — across social networks, blogs, forums, news sites, forums, review sites and more.
If you care about your brand’s online reputation — whether as a small business, digital agency, or larger company — it’s hard to manually follow everything. Mentionlytics automates that: you get alerts when people talk about you (or your competitors), see sentiment and reach metrics, track share-of-voice, and respond faster to feedback or crises. That helps you stay on top of public perception, understand audience sentiment, and shape smarter marketing or PR moves.
You set up keywords (brand name, products, competitor names, hashtags, etc.). Mentionlytics then scans a wide range of sources — social platforms (e.g. Facebook, Twitter/X, Instagram, YouTube, LinkedIn, TikTok, Reddit), news sites, blogs, forums, review sites — for mentions.
Detected mentions get aggregated into a dashboard with analytics: sentiment classification (positive / negative / neutral), reach, engagement, share-of-voice vs competitors, frequently mentioned keywords, top influencers, etc.
You can build custom reports (PDF / Excel), get alerts on spikes or new mentions, monitor review sites and respond to reviews, and track competitor or industry trends.
